article thumbnail

From Airbnb to TaskRabbit to Zimride, sharing is becoming big business

www.usatoday.com

But the ventures launched in recent years with gobs of venture-capital funding and targeting niche markets have accelerated the movement with user-friendly designs and a tight knit to social networks Facebook, LinkedIn and Twitter. Struggling to manage costs, the start-up closed shop as quickly as it opened.

article thumbnail

Is Your Start Up Idea Gold or Goop?

Austin Startup

Assuming that your idea and business plan can generate value (consumer surplus), you still may have a lot of trouble finding people who want to buy it because the switching cost still exceeds the marginal benefit. That switching cost is sufficiently high enough that we don’t switch to Loserbook. It cost $699 when launched back in 1993.

article thumbnail

Is Your Start Up Idea Gold or Goop?

Austin Startup

Assuming that your idea and business plan can generate value (consumer surplus), you still may have a lot of trouble finding people who want to buy it because the switching cost still exceeds the marginal benefit. That switching cost is sufficiently high enough that we don’t switch to Loserbook. It cost $699 when launched back in 1993.