What is the Right Burn Rate at a Startup Company?
Both Sides of the Table
SEPTEMBER 28, 2014
Your goal is to invest in engineering (to maintain your product lead), new offices / locations (to capture markets before others), marketing (to capture consumer attention before others do) … all of these activities consume cash often in advance of the revenue they generate. Think DropBox, Airbnb, Uber, Maker Studios.
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