Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Startup Lessons Learned

DECEMBER 14, 2009

A business that strives for something like this should absolutely be charging money from day one, in order to establish baselines for their two key metrics: CPA (the cost to acquire a new customer) and LTV (the lifetime value of each acquired customer). Now consider a traditional media business. Sorry about that.) As soon as possible!&#

Customer 156

Customer San Francisco Viral Lean 156

Up and Running

NOVEMBER 16, 2015

Jonathan: Yeah, demand based pulling instead of pushing the product down the line errors and all, right? Part of it is recruiting and retention. You can do a quick Google search, internet search and find information. You can call your local tax jurisdiction, you could call a local CPA. Peter: Exactly.

SCRUM 60

SCRUM Agile Employee Small Business 60