CTO Hire Elevator Pitch Lean Software Developers 
SoCal CTO
MARCH 12, 2012
I've talked about that in lots of other posts, so you can visit some of these to help determine what you specifically need: Startup CTO or Developer Startup Software Development – Do Your Homework Before You Develop Anything Key ingredients in the equation are: How complex is the system? Refine your elevator pitch.
rob.by
MARCH 8, 2012
A business person may have equal or more valuable skills than a software person, but they are not universally understood in the simplistic way that software people’s skills are. Ask anybody what a software developer does and they can give you the one-sentence “makes software” answer.
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