Durant Versus Sloan – Part 1
Steve Blank
OCTOBER 1, 2009
Sloan put in place GM’s management accounting system (borrowed from DuPont) that for the first time allowed the company to: 1) produce an annual operating forecast that compared each division’s forecast (revenue, costs, capital requirements and return on investment) with the company’s financial goals. auto market with 60% of the U.S.
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