Startup Lessons Learned
SEPTEMBER 15, 2008
For example, by making this button green, did more people click on it? That green button was part of a customer flow, a series of actions you want customers to complete for some business reason. And we were fortunate to have Steve Blank , the originator of customer development, on our board to keep us honest.
Startup Lessons Learned
SEPTEMBER 30, 2008
The green arm is the best. ;) October 2, 2008 10:27 PM Andrew Badera said. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? How to listen to customers, and not just the loud. Great article youre now in my rss feeds :) October 2, 2008 4:37 AM kamilski81 said. Great piece!
Both Sides of the Table
MARCH 11, 2011
Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards.
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