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5 Ways to Create More Value

Duct Tape Marketing

One of the best ways to inspire and differentiate your business is by investing in and caring about great design. It’s hard sometimes to convince people that design adds value, but all you need do is look around at most industry leaders in every category to find examples where great design is the leading difference.

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How We Took on Slack (and Lived to Tell About It)

ConversionXL

Differentiating our product. We also found out why people switched from Slack, which became the first of two ways we sought to differentiate our product. The low price point became the way for us to differentiate our product for new users who were less willing to make a financial commitment on a new system of communication.

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How We Took on Slack (and Lived to Tell About It)

ConversionXL

Differentiating our product. We also found out why people switched from Slack, which became the first of two ways we sought to differentiate our product. The low price point became the way for us to differentiate our product for new users who were less willing to make a financial commitment on a new system of communication.