Paywalls, SEO, and the Need for a Damn Good Brand
ConversionXL
JULY 3, 2020
An alternative to participating in FCF, a “subscription designation,” allowed Googlebot to crawl an 80-word snippet of an article, which served as the sole source of ranking material.). In both instances, search engines have access to the full article content—either in the HTML or within structured data—while user access is restricted.
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