9 Things to Know About Influencing Purchasing Decisions
ConversionXL
MARCH 19, 2012
In the marketing world, Dhar says, “meaningless attributes often lead to meaningful differentiation. “. Psychologists have determined , for example, that shares in companies with easy-to-pronounce names do indeed significantly outperform those with hard-to-pronounce names. Why people prefer unlimited plans. Coincidence?
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