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Crazy! 189 Answers To The Top Startup Questions On Your Mind

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Ideally you can pay them based + equity so that you’ll get their attention and focus on the project. 2) Co-Founders are the largest form of dilution (if you’re raising) 3) Everything around LeanStartup / Customer Development 4) Understand the micro economics of your business early. Offer equity to a programmer? A few nuggets.