VC Adventure

APRIL 11, 2011

“We’re not AdTech investors,&# I’d push back, “we just have a bunch of companies in the portfolio that are working in and around online advertising.&# While this is about 20% of our active portfolio, we’ve never considered AdTech a theme. And for a while that worked pretty well. They are: Scale. Margin Dynamics.

Disintermediation 82

Disintermediation Advertising Portfolio Aggregator 82

Rob Go

JANUARY 21, 2016

Convenience tends to be an area where incumbents struggle, especially when convenience is tied to new forms of distribution. Incumbents are where they are because they have scale through the existing large modes of distribution (eg: physical retail). Our consumer portfolio has largely been focused around convenience.

Disintermediation 28

Disintermediation Distribution Demand Flash 28

VC Adventure

APRIL 11, 2011

“We’re not AdTech investors,” I’d push back, “we just have a bunch of companies in the portfolio that are working in and around online advertising.” While this is about 20% of our active portfolio, we’ve never considered AdTech a theme. ” And for a while that worked pretty well.

Disintermediation 48

Disintermediation Advertising Portfolio Aggregator 48