How Betancourt Lopez Used Viral, Influencer Marketing to Grow Hawkers Brand
The Startup Magazine
JULY 20, 2021
With a viral approach to marketing and customer-friendly pricing, Hawkers today is sold primarily online and in 50 countries. He works closely with European banks and institutional investors and is O’Hara’s largest shareholder for private equity investments, principally held in banking, internet and oil and gas companies.
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