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Business ecology and the four customer currencies

Startup Lessons Learned

In a previous post , I covered the three main drivers of growth: Paid, Sticky, and Viral. Now consider a traditional media business. The value of the attention that the media company collects determines how profitable it is. If you’re starting a new media company, does it make sense to charge from day one?

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Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

Customers and prospects are overwhelmed by the number of media and companies clamoring for their attention. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. If your launch is not immediately successful, you quickly fall into oblivion. On the App Store, the same dynamic is in play.

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Lessons Learned: Don't launch

Startup Lessons Learned

If the viral coefficient is 0.9, We used social media to get alpha users as outlined here during Feburary. Pay attention to your fundamental driver of growth. If the product needs to be tweaked just a little bit in order to convert users into customers, you want to figure that out before the launch. keep iterating until its 1.1

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Out of the Crisis #10: HelixNano founder Hannu Rajaniemi on vaccines, suspending disbelief, and the power of stories

Startup Lessons Learned

I grew up in Finland. I grew up in a small town in Finland as an outsider geek, one way to make friends was to essentially dungeon master or game master role playing games. Please share it on social media. You can listen to our conversation on Apple , Google , or wherever you like to download podcasts.

Founder 60
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Lessons Learned: The hacker's lament

Startup Lessons Learned

Our online media company is small, we have 6 employees, great proven leaders, great talent, great cashflow. I came out of the university at a relatively young age and I was recruited out of my lab by a startup. Long story short, I am the only go to guy for every technical problem in the company. Take a look and let me know what you think.

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Out of the Crisis #21: Tomas Pueyo on the hammer and the dance, political polarization, and how the pandemic will affect the way we live and work

Startup Lessons Learned

So when a fractured world where the media is as politicized as it has ever been, who managed to get this message out? He wasn't a media star. So first of all, what a testament to social media and its power to reach- Tomas Pueyo : Huge. His name is Tomas Pueyo. He was not a famous author. You knew actually.