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Many Startups Stumble on International Cultures

Startup Professionals Musings

Thus, we did not translate the product and sales remained at an insignificant level. Translation not only increases sales, but in many countries it is required by law. Therefore Brazil made it difficult to import products from abroad. Watch your product naming. Local laws prevail. HR rules are local.

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The Importance Of Cultural Understanding In Business

YoungUpstarts

This is incredibly important for enterprise owners wanting to improve their footprint or increase worldwide sales. Inspired by the traditional tattoos of Fiji, Samoa and New Zealand, this product was soon scrutinised and considered to be a violation of the indigenous people of the Pacific. Examples of cultural understanding.

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International Cultures are Key Business Challenges

Startup Professionals Musings

Thus, we did not translate the product and sales remained at an insignificant level. Therefore Brazil made it difficult to import products from abroad. A successful sales person wanted to become more familiar with the international market and requested a transfer to the Latin American sales group, based in the US.

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