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Why Some Startups Win

Steve Blank

When organizations are small (startups, small teams in companies and government agencies) early employees share a mission (why they come to work, what they need to do while they are at work, and how they will know they have succeeded). My new head of Public Relations quickly learned that my admin could answer calls from the press.

Startup 328
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52 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

Something similar happened during a salary negotiation seminar years later. I seized this opportunity to try an experiment in both client service and employee retention, by focusing on senior level staff first, and combining that with a flexible and healthy working environment that is not a mainstay in the public relations world.