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The Modern Approach To Account Based Marketing

ConversionXL

The book dedicates quite a few pages to the ‘customer-centric stack’ and argues that because you’re now able to know when someone is in the market for a solution like yours [via IP lookup or 1st or 3rd party intent data], you don’t need to “spam” them. If you’re selling B2B, you know it’s a wide and competitive market.

IP 98
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Finding New Customers In Untapped Places

Duct Tape Marketing

And really a lot of what I see with the model of the widest net is that in many, for many business owners, even those that have been established for a very long time, like you and I, there we can get in ruts and limit our thinking about who the potential customers are for our business. Pamela Slim (06:48): That's right.

Customer 100
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Covid-19 is a marathon, not a sprint, for startups in US, UK and Israel

VC Cafe

Unfortunately, this pool of capital quickly dried up, leaving many small businesses empty handed and creating public backlash on how the money was distributed , stating that banks gave concierge treatment to their richest clients (which isn’t surprising). This is part of Israel’s Ministry of Finance NIS 1.2

SBA 124
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CEO Friday: Why we don’t hire.NET programmers

blog.expensify.com

As someone who grew up using and ultimately becoming frustrated with the limitations of Microsoft tools, and grew up submitting and hating small-business expense reports, I hope I can convince you that we’re fighting for the same goals. It’s like arguing against vertical software. Purchase IP from the vendors.

Java 107