IPO Marketing Seed Money Viral 
Both Sides of the Table
SEPTEMBER 2, 2009
At some point, this breaks if their isn’t an exit or IPO. We could do more in 2010 with more VC investment; the doubling assumes only ratable increase in marketing spend to achieve profitability. But more spend = more viral opps = more revenue down the road. >50% of our revenue in now viral.
This is going to be BIG.
JANUARY 6, 2014
There are too many people giving advice who have been through one or two startups, none of which grew into a huge company, got to profitability, or an IPO. For example, as an investor, I''ve never invested in a company that has gotten to an IPO or a billion dollar exit. How''s anyone supposed to figure out who to actually learn from?
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