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The Proof was not in the Pudding: Pudding Media is Shutting Down

VC Cafe

JUNE 7, 2010

Pudding Media let go 25 employees this morning and announced it will cease its operations in Israel. The company’s assets will be put on sale as the company only retained five employees for maintenance reasons. Pudding Media was founded in 2006 by brothers Ariel and Ruben Maislos.

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How to pivot away $34m: Israel’s Xeround shuts it doors with a lesson

The Next Web

MAY 12, 2013

Editor’s note: This story was written by Henn Idan and Yaniv Feldman , and was originally published in Hebrew by Newsgeek , the largest tech blog In Israel. . Xeround then looked to branch out, seeking to partner directly with other media companies within Israel, and AT&T in the United States. What happens when you over-pivot.

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