Remove Lead Generation Remove PPC Remove Public Relations
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113 of the Best Lead Generation Tools and Resources

Duct Tape Marketing

113 of the Best Lead Generation Tools and Resources written by John Jantsch read more at Duct Tape Marketing. In each of the channels below I’ve listed some of my favorite tools and then linked to article and resources where you can learn more about the topic in general. Public Relations Category on Duct Tape Marketing.

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Blending Paid Social with Organic Social :: Small Business.

Duct Tape Marketing

While initial social media initiatives were focused primarily on building and engaging in organic ways, smart marketers are now adding paid campaign support to the social mix very much like search engine marketing relies on PPC ad support. Note: There have been some updates since I published th. 5 Practical Tips for Gett. :

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What Integrated Marketing Looks Like Now

Duct Tape Marketing

Years ago, however, the concept of integration applied mainly to consistency in branding elements and a unified message in advertising, public relations and sales promotion. Your PPC campaigns drive conversion testing as well as content creation. Your public relations supports SEO and content efforts.