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Why Content Marketing Evaluation Should Start With A Good Plan And Research

YoungUpstarts

You want the leads – leads convert into actual business revenue while the other objective ideas build audience numbers. What are bloggers or news media saying about their company? Keep in mind the alerts don’t capture what’s mentioned on social media sites, so you’ll want to set up listening stations on an app like SocialMention.com.

Memphis 100
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Transcript of Secrets to Finishing What You Start

Duct Tape Marketing

Jon Acuff: Yeah well I mean part of what I wanted to do with this, I had a researcher from the University of Memphis approach me and say hey, I want to study what you do and see if it works. And I was like welcome to social media, but I get to tell her my data.