Media SEO Social Bookmarking Social Network 
Duct Tape Marketing
JUNE 19, 2012
There was a day when the press release did a lot of the work in generating actual media coverage for a firm announcing a new product, acquisition, award or some other newsworthy milestone. Once you create a press release you’ll want to get it distributed to various news and media outlets. Yan Arief via Flickr CC.
Duct Tape Marketing
NOVEMBER 15, 2013
SEO folks lovingly call this kind of content “link bait,” and while many have completely ruined this form of content marketing with overly aggressive SEO practices, the notion of putting a lot of effort into a post or two a month that has a good chance of attracting interest, readers and links is a solid one. Network, network, network.
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Duct Tape Marketing
DECEMBER 13, 2011
No matter what business trends are reported in the media, small businesses will always adopt them more slowly and in ways that don’t follow the hype. Social networks evolve into markets. I believe you will see a lot of content, social media-driven and otherwise, that is designed to convert rather than to simply inform.
Duct Tape Marketing
OCTOBER 31, 2011
This trend highlights the marketers need to go beyond SEO and PPC and move even deeper into the worlds of social networks, mobile marketing and app based local marketplaces. Apps inside social networks are providing answers. Apps inside social bookmark sites are providing interesting reading.
Duct Tape Marketing
DECEMBER 12, 2011
Essentially, Pinterest is a social bookmarking site that focuses on images. Pinterest has enabled self-expression in a way that few other social networks have captured and in return has become one of the biggest sources of traffic to businesses that deal in visually oriented goods.
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