Getting high on your own Svpply: When who’s using the service is part of the product
This is going to be BIG.
NOVEMBER 4, 2010
It's been done before--whole social networks have been built out around the idea of product sharing and cool finds, but their comprehensiveness (complexity) seemed to be their downfall. If it doesn’t scale, you’ll wind up with Nebraska soccer moms adding Champion tube socks from Walmart.com. Sharing is quick and easy.
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