Remove 1992 Remove Community Remove Differentiation Remove Technical Review
article thumbnail

Learning Styles: The Impact on Marketing Messaging

ConversionXL

Focus offline conversations on high-value points of differentiation. In 1992, two researchers in New Zealand, Neil Fleming and Colleen Mills, published what became a foundational paper on learning styles. What do executives typically review before a buying decision? How we got here: VARK and an endless list of “learning styles”.

Marketing 124
article thumbnail

Does America Care Anymore? How We Can Change The Answer To “Yes”.

YoungUpstarts

Exhibit B: Impersonal automated call technology increases the time we must wait to talk to a human (not to mention our frustration!). So from now on, place “capacity for caring” on the list of non-negotiable qualifications for all new hires — right up there with experience and technical competency. Teach employees how to care.

America 154
article thumbnail

Which Are More Legible: Serif or Sans Serif Typefaces?

alexpoole.info

In 2003 as part of my master’s degree I reviewed over 50 empirical studies in typography and found a definitive answer. Part 2 reviews the evidence for and against the legibility of serif and sans serif typefaces. Nor have they managed to make their work sufficiently known in the typographic community ( Spencer, 1968, p.6