1994 Article Business Model Lean 
Up and Running
NOVEMBER 20, 2018
This article is part of our Business Startup Guide —a curated list of our articles that will get you up and running in no time! Starting up a business requires a lot of different steps. And when Jeff Bezos started Amazon in 1994, many people had never even heard of something called the internet.
The Next Web
JANUARY 27, 2013
I couldn’t write a single line of code, and I didn’t have any clue how to start a business. Four books helped me out a lot over the last few years: Four Steps to the Epiphany by Steve Blank, Running Lean by Ash Maurya, The Four Hour Workweek by Timothy Ferris and Rework by Jason Fried & David Heinemeier Hansson. You’re not alone.
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