Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You
infochachkie.com
DECEMBER 5, 2011
Other than a second-rate musician, “Cisco” is descriptive of nothing, offering no hint as to the company’s initial core competency in router design and development. Readily Pronounceable – A name’s proper accent should be obvious, as made painfully clear in the 1996 Tom Hank’s Movie, “That Thing You Do!” A really well-picked name.
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