Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You
infochachkie.com
DECEMBER 5, 2011
To illustrate the extent to which a company’s name is largely irrelevant to its ultimate success, let’s examine the genesis of six successful technology companies’ names. eBay – Derived from Founder Pierre Omidyar’s consulting company, Echo Bay Technology Group. Expertcity was a great name for that business.
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