1996 Business Plan PR Programming 
Growthink Blog
OCTOBER 14, 2011
A lot of folks think of me as the business plan guy. And if I'm the business plan guy, when I started my company Growthink, you would think I would have spent a lot of time writing my business plan. You would think I would have developed a comprehensive marketing plan. And then it hit me.
www.paulgraham.com
OCTOBER 23, 2010
Another sign of how little the initial idea is worth is the numberof startups that change their plan en route. Microsofts originalplan was to make money selling programming languages, of all things.Their current business model didnt occur to them until IBM droppedit in their lap five years later. Thats nonsense.
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