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Scaling is Hard, Case Study: athenahealth

Seeing Both Sides

SEPTEMBER 5, 2012

One company in Watertown, Massachusetts has been executing on this vision for over a decade with a winning approach for one vertical slice of the small business market: physicians. The company was originally founded in 1997 by Jonathan Bush (1st cousin of George W.) Founding Story: A Pivot. Athenahealth version 1.0

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Which Are More Legible: Serif or Sans Serif Typefaces?

alexpoole.info

AUGUST 14, 2012

Ascenders and are the vertical strokes which rise above the body of a character or x-height. Lund, 1997, 1998, 1999 ). Size, style, and vertical spacing in the legibility of small typefaces. Counters are the “negative spaces” inside a character. They are also good indicators of the actual size of the type.

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