The Entrepreneur’s Essentials #14: Selling to the “Cool Kids”
Austin Startup
FEBRUARY 24, 2019
My parents were entrepreneurs from the time I was born, specifically in retail and direct marketing. For us, this was the color green and our SellStrong bands. On the final days of the quarter, everyone at Bazaarvoice dressed in green to emphasize company unity?—?that in honor of my mother.
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