2000 Clickthrough Naming Software Review 
ConversionXL
DECEMBER 12, 2016
Track the effectiveness of those emails (open, clickthrough and conversion rates). There are also several add-on software providers out there that can do this. You don’t need the customer’s title or middle name! They will enter their email and name anyway. Display reviews more prominently. People use reviews.
ConversionXL
APRIL 4, 2012
Listrak shopped Top 1000 retailer sites, added items to a shopping cart, began the checkout process by adding first & last name, e-mail address and phone number, and then abandoned the carts before completing a purchase. Track the effectiveness of those emails (open, clickthrough and conversion rates). People use reviews, a lot.
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