Product Launches: 5 Unexpected Lessons from the Real World
ConversionXL
FEBRUARY 27, 2019
Amazon’s Chief Technology Officer, Werner Vogels, summarizes the purpose of the press release: “Writing a press release up front clarifies how the world will see the product – not just how we think about it internally.”. Nichole Elizabeth DeMeré , a B2B SaaS consultant, lamented that. Test launch tiny products.
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