ESADE Business School Commencement Speech
Steve Blank
MARCH 31, 2014
I’m honored to be at a university noted for knowledge, and in a city with 2000 years of history – home of Gaudí one of the 20 th century’s greatest innovators. For example, Coke added snack foods, which could be distributed through its existing distribution channels. Thank you for the kind introduction. Now look around.
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