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Want to Know a Secret? Your Customers Do.

ConversionXL

The New York Times, January 2001. Finally, in December 2001, came the big reveal: Ginger was the Segway. . asks Nick Greene. They avoid branches, seldom hang out signposts, and (until recently) wouldn’t advertise. CD Baby famously took a similar tactic with their confirmation emails : It’s whimsical.

Customer 108
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Want to Know a Secret? Your Customers Do.

ConversionXL

The New York Times, January 2001. Finally, in December 2001, came the big reveal: Ginger was the Segway. . asks Nick Greene. They avoid branches, seldom hang out signposts, and (until recently) wouldn’t advertise. CD Baby famously took a similar tactic with their confirmation emails : It’s whimsical.

Customer 101
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Marketing and Growth Lessons for Uncertain Times

ConversionXL

Email habits change. Jocz , you may need to change how you segment your audience: Marketers typically segment according to demographics (“over 40,” say, or “new parent” or “middle income”) or lifestyle (“traditionalist” or “going green”). Ross Simmonds of Foundation Inc. echoes Labay’s sentiment: Search habits change. Image source ).

Marketing 121
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Which Are More Legible: Serif or Sans Serif Typefaces?

alexpoole.info

2001 ; Tullis et al., 2000-2001 , Tullis et al., Although studies of screen reading show no difference between reading from screen and from paper ( Dillon, 1992 ; Bernard, 2001 ), there could be some validity to this argument. However, this has not been borne out by recent evidence ( Bernard, 2001 , Boyarski et al.,

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Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

I've been President of my marketing, branding, creative and advertising firm for, yikes, 30 years. I was on the way back to LA from a ski vacation in Switzerland where I decided while sliding down a glacier that if I survived I would start my own advertising agency. It has been fun to get to know her again. Having fun again.

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CEO Friday: Why we don’t hire.NET programmers

blog.expensify.com

Wow, it looks like every.NET developer was sent a mass email saying to complain about the original post! This is why I loathe interviews – way too many idiots advertising for programmers out there. Two startups I have worked for were about *extending* messaging security, not reinventing email. March 26, 2011 at 6:22 pm.

Java 107