Duct Tape Marketing

JUNE 7, 2023

She is the global customer growth and innovation evangelist at Salesforce and the Wall Street Journal bestselling author of Growth IQ. Tiffani emphasizes the need for a balanced approach to company strategy that involves all stakeholders, including IT, Marketing, Sales, Operations, and HR. What do you think? [10:07] That's right.

Employee 76

Employee Technical Review Advisory Board Sales 76

Ben's Blog

FEBRUARY 29, 2012

“We would have won, but the other guys gave the deal away” – “The customer selected us technically and thinks we are the better company, but our competitor just gave the product away. Anybody who has ever run an enterprise sales force has heard this lie before. If you hear this lie, try to validate this claim with the actual customer.

Technical Review 78

Technical Review Churn Rate Engineer Employee 78

ReadWriteStart

AUGUST 26, 2022

The startup didn’t work out, but I found ways to be around it, whether it was on the sales side in Goldman for a few years. You’re going out to acquire customers. So this has always been our most significant focus area, whether in 2022, 2021, or 2001. . So they acquire customers with very little pocket expense. .

Partner 132

Partner Cofounder Retention Acquisition 132