Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple
Steve Blank
OCTOBER 24, 2016
If the Microsoft board was managing for quarter to quarter or even year to year revenue growth, Ballmer was as good as it gets as a CEO. Fifteen years and 2 billion smartphones shipped in the 21 st century and Microsoft’s mobile OS share is 1%. Between 2001 to 2008, Jobs reinvented the company three times.
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