2001 New York Sales Cycle Software 
ConversionXL
DECEMBER 9, 2013
Before we look how emotion affects sales, we have to ask if emotion plays a role further up the marketing funnel – specifically for driving awareness and getting more reach. Emotional Design Influences Sales. See, Mailchimp had already been around since 2001 and it took them from 7 years to reach their first 10,000 customers.
Both Sides of the Table
MAY 7, 2011
Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.
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