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Neuromarketing Ethics: How Far Is Too Far?

ConversionXL

Decades later, in 2002, Dutch marketing professor Ale Smidts coined the term “neuromarketing.” In Mexico’s 2015 elections , citizens’ responses to the governing party ads were often recorded without their knowledge. Neuromarketing isn’t the only way to gain tacit influence over consumer behavior (or government policy).

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Hacking For Defense In Silicon Valley

Steve Blank

government reengineered its approach to building weapons. In 1950, government support of basic science research in U.S. The offset strategy was smart weapons, smart sensors, and stealth using silicon chips, electronics and computers that only the U.S. In Afghanistan in 2002 U.S. In World War II the U.S. The Gulf Wars.