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6 Guerrilla Marketing Tactics For New Businesses

YoungUpstarts

Also known as stealth marketing, this clever tactic advertises a product in such a sneaky manner that people aren’t even aware that they’re being subjected to advertising. One of the most memorable campaigns was launched by Sony Ericsson back in 2002 in the early days of cell phones with a digital camera. Undercover marketing.

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Startups in stealth mode need one piece of advice.

www.humbledmba.com

Startups in stealth mode need one piece of advice. As in stop being in stealth mode. Let me a share a few reasons why you dont need to be in stealth mode: 1.) One of the reasons youre foolishly in stealth mode is probably because you havent done enough market research to realize that people are already working on this.

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It’s Time to Play Moneyball: The Investment Readiness Level

Steve Blank

These three tools allow startups to focus on the parts of an early stage venture that matter the most: the product, product/market fit, customer acquisition, revenue and cost model, channels and partners. An Evidence-based Curriculum (currently taught in the Lean LaunchPad classes and NSF Innovation Corps accelerator ). Lessons Learned.

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Our Investment in Cloze ? AGILEVC

Agile VC

The company has been in stealth mode for the last couple months but I wanted to take this opportunity to talk about NextView’s investment in the company and our enthusiasm to be working with co-founders Dan Foody and Alex Cote. Our Investment in Cloze. June 25, 2012.

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