Both Sides of the Table

JUNE 22, 2011

But a certain amount gets lost in the headlines – especially when not everybody actually heard the video and knows the nuance of the message. I know that most people who are close to them tend to deny their existence, as we saw in the great housing bubble of 2002-2007 and the dot com bubble of 1997-2000. Fair enough.

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ReadWriteStart

JULY 6, 2020

Another really great example of this tactic was in 2002 when Sony hired actors to walk around cities and ask strangers to take selfies with them. Essentially remove the notion of “bad dates” from the online dating process by operating on a video-based platform. These are obviously all physical demonstrations of guerrilla marketing.

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ConversionXL

JANUARY 18, 2022

In 2002, Elon Musk created Space X. Most of their video content is behind-the-scenes footage of their people in their office environment. They’re a great example of employee advocacy because their content is often shared and retweeted by their colleagues, like their Digital PR Lead.

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ConversionXL

MARCH 19, 2020

In 2002, McKinsey published a study of 1,000 U.S. A 2 minute iPhone video from your CEO would have such a bigger impact than a highly manicured campaign or corporate sounding email. What the big studies have shown. companies covering the period 1982–99, which included a recession during 1990–91. We need business to boost the economy.

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crowdSPRING Blog

AUGUST 17, 2014

Right now, today, appearing in virtually every corner of the the internet you can be find my neighbor’s video along with thousands of others and witness one of the most successful, most impressive viral media campaigns of all time. The videos are hysterical, the pressure tactic effective, and the results have been formidable.

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www.inc.com

SEPTEMBER 24, 2011

In 2002, he stepped gingerly into the work-for-equity arena, with a modest investment in one start-up. Learn how from the experts at PR Newswire. Why customers watch videos. Indeed, he regularly turned away would-be clients who couldnt afford his fees, even if they offered him equity instead. Will yours be next? To find answers.

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Up and Running

MAY 6, 2015

John: PR wants some event calendar. The marketing team wants this video. Peter: I feel like the industrial design guys were so happy about this kind of thing in 2002, 2004. Cody, the VP of Sales wants this lead form on the front page. The web designer’s like, “What do I do?” ” How do you defeat the HIPPO?

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