Remove 2003 Remove Advertising Remove Syndication Remove Technology
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[INTERVIEW] Eldon Mascoll, Toronto Entrepreneur, Founder Of Freedom Park Media Group

YoungUpstarts

Since the 90s, Toronto-based entrepreneur Eldon Mascoll has been making his mark in the media industry, working in areas that include television production, film, marketing and advertising. Companies are being built around AI technology. It’s all encompassing when you look at how programmatic advertising works.

Media 113
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Google VP: Here's How to Get Bought By Us

mashable.com

But there’s also the satellite-mapping company Keyhole, which in 2003 became the seed that sprouted Google Maps. In January 2006, Google acquired advertising company dMarc Broadcasting for $102 million. On2 designed video codec technology which Google used to optimize its WebM video format. On2 Technologies.

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Podcast Strategy: A Roadmap for Businesses

ConversionXL

Podcasting technology dates to the early 2000s. The first shows were created in late 2003, and the term itself was coined in 2004 by combining “iPod” with “broadcasting.”. I’m a strong believer in not jumping into a technology, channel, or media format just because everyone else is doing it. Let’s get started. .

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Behind Every Great Product

SVPG

Those were the technology-powered innovations that enabled the new, much more desirable business model. Sales was nervous that this idea of a self-service advertising platform would diminish the value of what the sales team was trying to sell. Some were just plain uncomfortable with advertising. So the team got to work.

Product 60
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Transcript of How to Prepare to Sell Your Business

Duct Tape Marketing

Basically started as somebody of how do we take photos of cars and the pricing and descriptions of the cars, and put it all in one place, but then syndicate it. We started that company in 2003, and we sold it in the 2011, so you frame up the timing. That’s just the nature of technology. They were very much a luxury item.