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30 Entrepreneurs Reveal The Companies They Admire Most For Innovation

Hearpreneur

JetBlue has had to recreate established models and vertically integrate where the adjacent experiences for the customer and courageous brand to reinvent an entire ecosystem in this way. They have a really cool business model where they summarize non-fiction books into 15-minute read or listen. Thanks to Sara Graves, USTitleLoans ! #8-

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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

The “classic” idea of content marketing—cranking out SEO-focused articles, ranking for hundreds of keywords, generating visitors, leads, and paying customers—doesn’t work in all industries. It looks and feels very different from content optimized for search since it isn’t beholden to any SEO tactics like word count and keyword density.

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