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Hear how the Lean Startup began — and helped one company find success: Episode 2 on Sirius XM Channel 111: Eric Ries and Jon Sebastiani

Steve Blank

My guests on Bay Area Ventures on Wharton Business Radio on Sirius XM Channel 111 were: Eric Ries , entrepreneur and author of the New York Times bestseller, The Lean Startup. He later co-founded and served as CTO of IMVU and then authored The Lean Startup. Taking My Class. Are we Wal-Mart or are we Draeger’s Supermarket?’

Lean 120
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Scaling is Hard, Case Study: TripAdvisor

Seeing Both Sides

Chatting with CEO and cofounder Kaufer this week, I was reminded of the fact that the company started with a very different business model in mind. Advertisers are brought to the site and driven mainly through self-service channels, so there is no need for a large sales force or account management team. Think about that.