Remove 2004 Remove Customer Development Remove Engineer Remove Forecast
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The Lean LaunchPad Online

Steve Blank

I wondered if business plans and 5-year forecasts were the right way to plan a startup. Experienced entrepreneurs kept finding that no business plan survived first contact with customers. I read a ton of existing literature and came up with a formal methodology for search I called Customer Development. Sign up here.

Lean 321
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The Lean LaunchPad Educators Class

Steve Blank

I wondered if business plans and 5-year forecasts were the right way to plan a startup. I read a ton of existing literature and came up with a formal methodology for search I called Customer Development. Berkeley asked me to teach a class in Customer Development at Haas business school. In 2003 U.C.

Lean 291
article thumbnail

The Lean LaunchPad Educators Class

Steve Blank

I wondered if business plans and 5-year forecasts were the right way to plan a startup. I read a ton of existing literature and came up with a formal methodology for search I called Customer Development. Berkeley asked me to teach a class in Customer Development at Haas business school. In 2003 U.C.

Lean 183