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What Startups Can Learn About PR and Crisis Management

Both Sides of the Table

And as long as people put things right and show contrition, situations like this eventually become a “ tempest in a teapot. &# Today’s Internet titans are filled with such momentary lapses. And any great PR firm will have a media training department. Have a PR Strategy. PR doesn’t happen by accident.

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Is the Lean Startup Dead?

Steve Blank

As a reminder, the Dot Com bubble was a five-year period from August 1995 (the Netscape IPO ) when there was a massive wave of experiments on the then-new internet, in commerce, entertainment, nascent social media, and search. Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money.

Lean 335
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Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

As internet crashed media became cheaper so they bought more and their tracking and analysis became really good so they did better. o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press. o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press.

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How to Radically Stand Out with Brand Marketing

ConversionXL

He was swiftly followed by Richard Branson and Virgin Galactic in 2004. But what if your true mission is to “reduce the amount of boring content on the internet”? They’re a great example of employee advocacy because their content is often shared and retweeted by their colleagues, like their Digital PR Lead.

Marketing 109
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What do investors REALLY want?

Up and Running

They’re the PR and the security. In 2004, Alexis Ohanian and Steve Huffman launched Reddit. He told Alexis that they needed to build the front page of the internet. Investors are just as the title suggests – investors. They’re the step ladder. They are not there to run your business unless that’s part of the agreement.

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VC Evolution: Physician, Scale Thyself.

500hats.com

While a flood of new VCs came into existence during the late 90’s internet boom, many had difficulty raising new funds after the crashes of 2000-2001 and 2008 , and as a result significantly fewer fund managers exist now compared to a decade ago. but the food was awesome, & the PR wasn’t bad either). Mega VC, Micro VC.

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Dave Gardner on Using Social Media to Connect With Big Companies

Life Beyond Code

I have been a Dell customer since 2004. The public relations (PR) firm used by the big company you want to connect with is also likely monitoring social media. Dell, like many big companies today, trolls the Internet to find out what’s being said about them so they can reach out and help as well as implement corrective action.