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What Startups Can Learn About PR and Crisis Management

Both Sides of the Table

But I thought I’d use the situation to talk more broadly about some PR lessons you might learn for your own business and also incorporate some situations I’ve faced recently with some portfolio companies. Find other media outlets to tell your story. I want to know our media roadmap. Get Media Training.

PR 329
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Is the Lean Startup Dead?

Steve Blank

As a reminder, the Dot Com bubble was a five-year period from August 1995 (the Netscape IPO ) when there was a massive wave of experiments on the then-new internet, in commerce, entertainment, nascent social media, and search. Massive liquidity awaited the first movers to the IPO’s, and that’s how they managed their portfolios.

Lean 335
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How to Radically Stand Out with Brand Marketing

ConversionXL

He was swiftly followed by Richard Branson and Virgin Galactic in 2004. Your brand values should permeate through your entire business and marketing strategy , from external interactions (including social media content) to internal culture (more on that in a bit). In 2002, Elon Musk created Space X. The solution: build a brand.

Marketing 109
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What do investors REALLY want?

Up and Running

Simply leave a comment below or get in touch on any of our social media accounts – Twitter , Google+ and Facebook. They’re the PR and the security. A simple online search should reveal your investors interests as well as the portfolio of companies that he/she has invested in. Investigate your investor’s portfolio.

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25 Best Startup Failure Post-Mortems of All Time

www.chubbybrain.com

Too much PR, too early. This will only become more true as DVRs and media-sharing reduce revenues and pay-for-performance ads eliminate inefficient ad spend, of which there is a lot. Community was about things we didn’t have as much familiarity with, i.e., social media, game mechanics, community building, etc. Too much money.

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What Jonah @Peretti, CEO of BuzzFeed, Sees in the Future of Digital Media

Both Sides of the Table

It conjures up a range of emotions anytime I’ve privately expressed my opinion to thought leaders in our industry that I believe it is one of the most innovative companies in digital media. Some, of course, agree with me that BuzzFeed has been and continues to be the gold standard innovator in digital media to emulate.

Media 210