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Is Click Fraud Devouring Your Ad Budget?

ConversionXL

Click fraud occurs when a pay-per-click advertisement is clicked on by a user with malicious or disingenuous intent. Click fraud first came to light in 2005, when several major cases were taken to court. Juniper Research estimates that click fraud cost advertisers $42 billion in 2019. How click fraud works.

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How to Build a Boss Brand [Part 2]

Up and Running

This has lead to priceless insight and complementary revenue sources within our target markets. I learned some of this strategy from Brendon Burchard and Chalene Johnson, but expanded on it to tie in influencers as ambassadors and affiliates. We offer multiple options for profit sharing with bonuses and affiliate structure!

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Transcript And MP3 Of My $180,000 Website Flipping Presentation

Entrepreneurs-Journey.com by Yaro Starak

Adding Ad Revenue. I began placing advertisements on the website. Would you be interested in advertising on my website?” and I got a handful of advertisers who said yes. I still made money from advertising that went on the website. So it gave them an incentive to write and build traffic, but I owned the website.

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How and When to Use Sex to Sell More

ConversionXL

According to the book Sex in Advertising: Perspectives on the Erotic Appeal around 20% of all ads use sex ( a good collection here ). Most big companies have used sex to advertise. So, you’re their advertising agency and you’re pitching these ideas to these men. Their annual revenue in 2010 was $2.5 People rarely know.

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Wednesday Guest Stars :: Small Business Marketing Blog from Duct.

Duct Tape Marketing

Shama is a bestselling author with her book - The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue. Award winning CEO of The Marketing Zen Group – a global digital marketing firm. All rights reserved.

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5 great viral marketing campaigns (and what small businesses can learn from them!)

crowdSPRING Blog

At crowdSPRING we talk a great deal about how we can leverage our limited marketing resources to drive traffic and revenues and build strong community. Some of the traffic-tactics we use involve good old fashioned payola: paid search, banner ads, affiliate programs, etc.

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Ten Highly Successful Bootstrapped Startups

Software By Rob

By generating a steady revenue from consulting projects and sales, the founders were able to spend time growing their business slowly. Instead of spending tons on advertising, the site got noticed when bloggers started sharing the site with their communities. Today, SparkFun has a wide following and boasts over $10 million in revenue.