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HOW TO: Hire the Perfect CTO

mashable.com

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke. While many IT professionals can think technically, they have a hard time communicating it to a wide audience.

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5 Hot Ecommerce Trends to Watch

mashable.com

Lifeproof , a line of waterproof and shock-resistant iPhone cases, aligned itself with Best Buy for this very reason, and it was able to penetrate the mainstream audience, whereas before it was simply a niche product. Money and Finance Lists. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco.

eCommerce 101
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Why Your Startup's Name Matters

mashable.com

Grindr CEO: 100 Percent of My Audience Does Not Have Equality. Money and Finance Lists. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Global Syndication Partners. ©2005-2012 Mashable, Inc. Facebook Is Like Bananas and Boxes, Says the Internet. Like Tweet.

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4 Considerations for Expanding Your Startup to International Markets

mashable.com

Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Metro USAToday Yahoo ©2005-2011 Mashable, Inc. Reproduction without explicit permission is prohibited.

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16 Tips for Picking the Perfect Startup Name

mashable.com

your product appeals to a tech audience), as it cheapens your image. Grindr CEO: 100 Percent of My Audience Does Not Have Equality. Money and Finance Lists. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Global Syndication Partners. ©2005-2012 Mashable, Inc.

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10 Essential PR Tips for Startups

mashable.com

Why should my audience care?” Understand a Journalist’s Coverage Area & Audience. When you want a particular person to cover your story, customize your pitch to be relevant to his coverage area and audience. Money and Finance Lists. Global Syndication Partners. ©2005-2011 Mashable, Inc.

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6 Important Startup Trends that Defined 2011

mashable.com

On your first point about checkins… We heard a lot about checkin fatigue this year, and its true, once the novelty passed a lot of folks just stopped, and the mainstream audience never really started. Money and Finance Lists. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco.