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4 Considerations for Expanding Your Startup to International Markets

mashable.com

Amidst an increasingly connected world, globalization is the order of the day. However, while the benefits are many (including more efficient communication and greater potential for collaboration), today’s digital age can put increased pressure on young businesses to expand globally — and to do so quickly. from France.

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HOW TO: Hire the Perfect CTO

mashable.com

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke. While many IT professionals can think technically, they have a hard time communicating it to a wide audience.

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5 Hot Ecommerce Trends to Watch

mashable.com

Lifeproof , a line of waterproof and shock-resistant iPhone cases, aligned itself with Best Buy for this very reason, and it was able to penetrate the mainstream audience, whereas before it was simply a niche product. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. ABCNews CNN Metro Yahoo.

eCommerce 101
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Why Your Startup's Name Matters

mashable.com

Grindr CEO: 100 Percent of My Audience Does Not Have Equality. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Global Syndication Partners. ©2005-2012 Mashable, Inc. Facebook Is Like Bananas and Boxes, Says the Internet. Like Tweet. Like Tweet. Top Related Stories.

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16 Tips for Picking the Perfect Startup Name

mashable.com

your product appeals to a tech audience), as it cheapens your image. Grindr CEO: 100 Percent of My Audience Does Not Have Equality. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Global Syndication Partners. ©2005-2012 Mashable, Inc. Like Tweet. Like Tweet.

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6 Important Startup Trends that Defined 2011

mashable.com

Airbnb raised $112 million to take its peer-to-peer marketplace global, and car rental company Zipcar successfully went public. On your first point about checkins… We heard a lot about checkin fatigue this year, and its true, once the novelty passed a lot of folks just stopped, and the mainstream audience never really started.

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10 Essential PR Tips for Startups

mashable.com

Why should my audience care?” Understand a Journalist’s Coverage Area & Audience. When you want a particular person to cover your story, customize your pitch to be relevant to his coverage area and audience. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco.

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