20 Entrepreneurs Explain How They Came Up With Their Business Names
Hearpreneur
AUGUST 12, 2018
We came up with our product name before our company name. Our product is Sgt. So when we were thinking of a company name, we wanted to convey the idea of sleep while giving us the flexibility to appeal to both a military and non-military audience. We wrote people on the list that grew to about 40 names.
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