Growthink Blog

MARCH 1, 2016

A great way to think about the process and purpose of financial projections is via what I call the “ HMCBW ” approach, i.e. examining the H istorical data, then the M arket conditions, then the C ompetition, then the “ B ottoms-Up” assumptions, and finally and most importantly what management W ants. What Does Management W ant?

Conversion Ratio 48

Conversion Ratio Business Model Retention Revenue 48

Growthink Blog

JANUARY 20, 2015

A great way to think about the process and purpose of financial projections is via what I call the “ HMCBW ” approach, i.e. examining the H istorical data, then the M arket conditions, then the C ompetition, then the “ B ottoms-Up” assumptions, and finally and most importantly what management W ants. What Does Management W ant?

Conversion Ratio 48

Conversion Ratio Venture Capital Business Model Retention 48

VC Cafe

OCTOBER 12, 2010

The company said it will use the proceeds of this round to strengthen its sales and marketing efforts. As businesses integrate video into their online presence, the technical problem of how to create, manage and change video content in a highly scalable and cost effective manner has emerged.

Video 74

Video Conversion Ratio PR 74